Senior Footwear Designer- Performance

New Balance

Lawrence, MA, USA

Full time



Apr 25

Who We Are: 

Since 1906, New Balance has empowered people through sport and craftsmanship to create positive change in communities around the world. We innovate fearlessly, guided by our core values and driven by the belief that conventions were meant to be challenged. We foster a culture in which every associate feels welcomed and respected, where leaders and creatives are inspired to shape the world of tomorrow by taking bold action today. At New Balance, We Got Now.


This role leads and inspires in shaping the design direction for Performance Made in the USA footwear. Partners with product management, product development and the engineering teams to ensure we meet product creation milestones. Promotes design excellence through innovation to secure competitive advantages for the company. Leads and participates in the planning for future product design and manufacturing relevance, communicating a clear vision, and implementing strategies that drive long-term success and the achievement of New Balance goals. Design and provides fresh and innovative, market-right conceptualization and illustration of product to include the evolution of New Balance current Made manufacturing capabilities to support the introduction of performance product provided it meets or exceeds the Made in USA goals. 


  • Actively participate in cross brand collaborations and is a proven triad member and design leader.
  • Assist in setting Made Performance and Innovation design vision.
  • Design statement level products that drive a category aesthetic
  • Strong design influencer, mentor and collaborator.
  • Meet key deadlines for projects and has a solid understanding of the product creation process and timelines.
  • Carry a large project workload and leads by example and become an anchor designer for the category.
  • Proven commercial market success with personal footwear projects across multiple product segments.


  • BA or Master’s degree in Industrial Design, and/or Fashion design or related area. Innovation, Engineering Degree is a plus
  • Ability to apply Design for Manufacturability into material, component and product designs
  • Minimum 8 years progressively more responsible footwear design experience. Minimum 8 years Industrial Design experience with innovation & manufacturing focus.
  • Solid understanding of footwear design, construction, materials, sourcing and commercialization.           
  • Adobe Illustrator, Photoshop, Sketchbook Pro, Rhino/3D a plus            
  • 2D-3D drawing by hand or computer and have ability to visualize

Regular Associate Benefits 

Our products are only as good as the people we hire, so we make sure to hire the best and treat them accordingly. New Balance offers a comprehensive traditional benefits package including three options for medical insurance as well as dental, vision, life insurance and 401K. We also proudly offer a slate of more nontraditional perks – opportunities like online learning and development courses, tuition reimbursement, $100 monthly student loan support and various mentorship programs – that encourage our associates to grow personally as they develop professionally. You’ll also enjoy a yearly $1,000 lifestyle reimbursement, 4 weeks of vacations, 12 holidays and generous parental leave, because work-life balance is more than just a buzzword – it’s part of our culture.

Learn more about our Benefits

Temporary associates are provided three options for medical insurance as well as dental and vision insurance and an associate discount.

Part time associates are provided 401k, short term disability, a yearly $300 lifestyle reimbursement and an associate discount.

Flexible Work Schedule

For decades we have fostered a unique culture founded on our values with a particular focus on in-person teamwork and collaboration. Our hybrid model encourages rich in-person experiences, showcasing our commitment to teamwork and connection, while providing high levels of flexibility to associates. North American office-based associates are expected to come into the office on Wednesdays, with other occasional in-office days for in-person meetings and events as needed. Our offices are fully open and amenities are available across our North American office locations.

Equal Opportunity Employer

New Balance provides equal opportunities for all current and prospective associates and takes affirmative action to ensure that employment, training, compensation, transfer, promotion and other terms, conditions and privileges of employment are provided without regard to race, color, religion, national origin, sex, sexual orientation, gender identity, age, handicap, genetic information and/or status as an Armed Forces service medal veteran, recently separated veteran, qualified disabled veteran or other protected veteran.

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